Proper Coffee

KaffeineFitzrovia, LondonKaffeine

★★★PuristDestination coffee

Great Titchfield St.0.1 mi from Fitzrovia centrelast reviewed May 2026

The Antipodean café that set Fitzrovia's specialty standard, still publishing house pieces on extraction and single-origin filter instead of resting on reputation. Come for the pour-over as much as the flat white.

Gwilym Davies calls this London counter the benchmark for every cafe to follow.

4.6★★★★½(2,225)
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Single originsPour-over

What we love

  • Gwilym Davies, 2009 World Barista Champion and Director of Prufrock Coffee, calls it 'the benchmark for all other cafes to follow'
  • Lead barista James Broadhurst writes long-form on extraction, from body and sweetness to bitter finish, on the café's own site
  • Single origins with tasting notes on the menu, served through filter and Chemex as well as espresso
  • Antipodean-style menu of flat whites, cortados and long blacks, the long black singled out by name as 'perfect'

Location

66 Great Titchfield St., London W1W 7QJ, UK

0.1 mi from Fitzrovia centre

From the Journal

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WatchHouse Fitzrovia★★★ Purist

WatchHouse roasts its own coffee at a dedicated Coffee Lab in South London, and this Fitzrovia counter pours the results. Single origins carry tasting notes, with the Roaster's Spotlight rotating in something new to try.

Attendant Coffee Roasters★★★ Purist

Attendant roasts its own and pours named single origins as V60, AeroPress, or espresso. The Roasters in the name is their own operation, not a supplier's.

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